When you speak to an audience, you are not perceived as the confident, informed expert that you know you are.
Do you know that a small percentage of business executives have adequate public speaking skills, and an even smaller percentage possess the skills to read from copy other than in a manner that conveys indifference and boredom?
It’s true. You’ve seen it yourself, over and over again. How many corporate presentations have you attended and almost or actually fell asleep? How many power point presentations fell flat? How often have you heard a speaker drone on in a dull, lifeless monotone?
There are many reasons for this. In some cases, there is a complete lack of speech and/or drama training in the presenter’s education background. In others, a gut-wrenching fear of public speaking in general. Further, many executives who may otherwise have good extemporaneous speaking skills are inept at reading from a script in a manner that sounds as if he or she is speaking spontaneously.
WHY IS PUBLIC SPEAKING SO IMPORTANT TO ME?
Your business, or that of the company for whom you work, can be helped or harmed by how you perform in public. If you project an image of insecurity, answer questions ineffectively or incorrectly, or fail to project the qualities that got you where you are, you may lose potential and on-board clients.
Think of the many areas in which mastery of these skills can benefit you or your company:
Selling your product or service.
Exploring the intricacies of a new invention or process.
Presenting your company to the investment community.
Participating in a video conference.
Addressing employees, explaining benefits, and inspiring them to greater achievement.
Taking part in a panel discussion, and answering questions from the audience.
WHERE DO YOU FIT INTO THIS PICTURE? - READ MORE »
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